An exploratory study of residents’ perception of place image : the case of Kavala
Year of publication: |
May 2016
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Authors: | Stylidis, Dimitrios ; Sit, Jason ; Biran, Avital |
Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0047-2875, ZDB-ID 864377-5. - Vol. 55.2016, 5, p. 659-674
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Subject: | residents’ place image | tourist destination image | community satisfaction | place marketing | Standortmarketing | Place marketing | Tourismusmarketing | Tourism marketing | Markenimage | Brand image | Destinationsmanagement | Destination management | Urlaubsverhalten | Holiday behaviour | Herkunftsbezeichnung | Designation of origin | Kundenzufriedenheit | Customer satisfaction |
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