An exploratory study on the influence of country of origin on the product images of persons from selected countries
Parameswar Krishnakumar
| Year of publication: |
1974
|
|---|---|
| Authors: | Krishnakumar, Parameswar |
| Subject: | Markenartikel | Aussenwirtschaft Ursprungszeugnis | Verbraucher |
| Extent: | IX, 220 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Thesis: | The University of Florida, Diss. 1974 |
| Notes: | Bibliogr. S. 210-219 Fotokopie |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002254673