An integrated model of customer experience, perceived value, satisfaction, and loyalty in electronic stores
Year of publication: |
October-December 2016
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Authors: | Khodadadi, Pouyan ; Abdi, Farshid ; Khalili-Damghani, Kaveh |
Published in: |
International journal of enterprise information systems : an official publication of the Information Resources Management Association. - Hershey, Pa. [u.a.] : IGI Publ., ISSN 1548-1115, ZDB-ID 2414367-4. - Vol. 12.2016, 4, p. 31-46
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Subject: | Customer Experience Management (CEM) | E-Commerce | Loyalty | Online-Shopping | Structural Equation Modeling (SEM) | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Strukturgleichungsmodell | Structural equation model | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Dienstleistungsqualität | Service quality |
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