An integrated model of festival revisit intentions : theory of planned behavior and festival quality/satisfaction
Year of publication: |
2016
|
---|---|
Authors: | Choo, Hyungsuk ; Ahn, Kwangho ; Petrick, James F. |
Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-6119, ZDB-ID 1161434-1. - Vol. 28.2016, 4, p. 818-838
|
Subject: | Festivals | Repeat buying | Großveranstaltung | Big event | Verbrauchereinstellung | Consumer attitudes | Konsumentenverhalten | Consumer behaviour | Urlaubsverhalten | Holiday behaviour | Theorie | Theory |
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