An introduction to audio and visual research and applications in marketing
Li Xiao, Hye-Jin Kim and Min Ding
Year of publication: |
2013
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Authors: | Xiao, Li ; Kim, Hye-jin ; Ding, Min |
Published in: |
Review of marketing research. - Bingley [u.a.] : Emerald, ISSN 1548-6435, ZDB-ID 21690376. - Vol. 10.2013, p. 213-253
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