An introduction to the offshore service ethnocentrism construct
Year of publication: |
2009
|
---|---|
Authors: | Thelen, Shawn T. ; Thelen, Tanya K. ; Magnini, Vincent P. ; Honeycutt, Earl D. |
Published in: |
Services marketing quarterly. - New York, NY : Haworth Press, ISSN 1533-2969, ZDB-ID 2050792-6. - Vol. 30.2009, 1, p. 1-17
|
Subject: | Unternehmensdienstleistung | Business services | Auslandsverlagerung | Offshoring | Wirtschaftskultur | Economic culture | USA | United States |
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