An investigation into independent small business owners’ perception of franchisee relationships
Year of publication: |
2015
|
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Authors: | Perrigot, Rozenn ; Hussain, Dildar ; Windsperger, Josef |
Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 43.2015, 8, p. 693-711
|
Subject: | Franchising | Relationships | KMU | SME | Entrepreneurship | Entrepreneurship approach | Lieferantenmanagement | Supplier relationship management | Unternehmenserfolg | Firm performance |
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