Analyses of efficiency of marketing strategies of advance of bank products
The analysis of charges of banks is conducted on marketing. The indexes of efficiency of marketing's measures are expected. Key requirements are certain to forming of marketing strategy of advancement of bank products.
Year of publication: |
2012
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Authors: | Lepeiko Tatyana I. ; Kotelevska Yuliya V. |
Published in: |
The Problems of Economy. - ISSN 2222-0712. - 2012, 1, p. 96-100
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Subject: | marketing strategies | bank products | charges on marketing | efficiency of marketing's measures |
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