Analysis of competitive strategies by asserting general value
Year of publication: |
2020
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Authors: | Aityan, Sergey K. |
Published in: |
International journal of economics and finance. - Toronto, ISSN 1916-971X, ZDB-ID 2531850-0. - Vol. 12.2020, 5, p. 10-21
|
Subject: | competition | competitive analysis | value | value proposition | utility | bounded rationality | behavioral economics | theory of value | consumer perception | buying decision | consumer choice | Konsumentenverhalten | Consumer behaviour | Verhaltensökonomik | Behavioral economics | Begrenzte Rationalität | Bounded rationality | Werttheorie | Theory of value | Wettbewerbsstrategie | Competitive strategy | Wettbewerb | Competition |
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