Analysis of Do-Not-Spam Registry
We study how the launching of a do-not-spam registry will affect the internet’s efficiency. We show that as long as the cost of sending spam messages is not high, having rich users (who have high-quality filters) join the registry has the desirable effect of lowering the number of spam messages sent to each user, while having poor users (who have low-quality filters) join the registry has the opposite undesirable effect. We also show that the registry improves the total efficiency of the internet - as long as the cost of sending spam messages is not high; as more users join, the total number of spam messages sent to all users decreases.
Year of publication: |
2005-08
|
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Authors: | Reshef, Eran ; Solan, Eilon |
Institutions: | Center for Mathematical Studies in Economics and Management Science (CMS-EMS), Kellogg Graduate School of Management |
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