Analysis of Marketing Standardization Strategies-
Year of publication: |
2006
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Authors: | Chung, Henry ; Wang, Zhenni |
Published in: |
Journal of global marketing. - Philadelphia, Pa. : Taylor & Francis, ISSN 0891-1762, ZDB-ID 10346193. - Vol. 20.2006, 1, p. 39-60
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Saved in:
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