Analyzing export behavior through managerial characteristics and perceptions : a multiple case-based research
Year of publication: |
2010
|
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Authors: | Stoian, Maria-Cristina ; Rialp Criado, Alex |
Published in: |
Journal of global marketing. - Philadelphia, Pa. : Taylor & Francis, ISSN 0891-1762, ZDB-ID 1034619-3. - Vol. 23.2010, 4, p. 333-348
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Subject: | KMU | SME | Export | Führungspersönlichkeit | Leadership personality | Internationaler Markteintritt | International market entry | Spanien | Spain |
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