Anexploratory assessment of customer intelligence information system in microfinance transactions : evidence from India
Year of publication: |
2015
|
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Authors: | Assadi, Djamchid ; Alijani, Sharam ; Sogala, Satchidananda |
Published in: |
Management information systems for microfinance : catalyzing social innovation for competitive advantage. - Newcastle upon Tyne, UK : Cambridge Scholars Publishing, ISBN 1-4438-5351-8. - 2015, p. 87-99
|
Subject: | Indien | India | Mikrofinanzierung | Microfinance | Informationssystem | Information system | Betriebliches Informationssystem | Business intelligence system | Beziehungsmarketing | Relationship marketing |
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