Antecedents of airline passenger loyalty : low-cost versus traditional airlines
Santiago Forgas; Miguel A. Moliner; Javier Sánchez; Ramon Palau
| Year of publication: |
2010
|
|---|---|
| Authors: | Forgas, Santiago ; Moliner, Miguel A. ; Sánchez, Javier ; Palau i Saumell, Ramon |
| Published in: |
Journal of air transport management. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6997, ZDB-ID 1208154-1. - Vol. 16.2010, 4, p. 229-233
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| Subject: | Fluggesellschaft | Airline | Niedrigpreisstrategie | Low-cost strategy | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003970679