Anthropological interpretation of the business model : myth, institutionalization and sharing

Thierry Verstraete, Jouison Estèle

Using an anthropological interpretation, this essay presents the Business Model as a myth that has been institutionalized by a collective group of stakeholders. The myth allows them to become coordinated, especially when their number increases. What brings them all together is shared values and/or value-sharing.

MoreLess

Year of publication:	2019
Authors:	Verstraete, Thierry ; Jouison, Estèle
Published in:	Journal of business models : JOBM. - Aalborg : Universitetsforlag, ISSN 2246-2465, ZDB-ID 2807730-1. - Vol. 7.2019, 4, p. 59-65
Subject:	Business Model \| anthropology \| Value Sharing \| Geschäftsmodell \| Business model \| Anthropologie \| Anthropology \| Wirtschaftskultur \| Economic culture \| Betriebliche Wertschöpfung \| Value creation

freely available

Full text |

More access options

doi.org

Check Google Scholar

In libraries world-wide (WorldCat)

In German libraries (KVK)

subito order

I need help

Type of publication:	Article
Type of publication (narrower categories):	Aufsatz in Zeitschrift ; Article in journal ; Konferenzbeitrag ; Conference paper
Language:	English
Other identifiers:	10.5278/ojs.jbm.v7i4.2926 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10012220398