Anwendungen der Customer Relationship Management (CRM) Technologie unter Berücksichtigung des Aspektes Projektmanagement im Zusammenhang mit der Software-Einführung
Andreas Hirning
| Year of publication: |
2003
|
|---|---|
| Authors: | Hirning, Andreas |
| Subject: | Beziehungsmarketing | Relationship marketing | IT-gestütztes Marketing | Computer-assisted marketing | Software | Einführung | Implementation | Projektmanagement | Project management |
freely available
| Extent: | III, 138 p. = 1,3 MB, text |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis ; Graue Literatur ; Non-commercial literature |
| Language: | German |
| Thesis: | Essen, Univ., Diss., 2003 |
| Notes: | Systemvoraussetzungen: Acrobat reader |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001785887