Apparel shopping styles of Ghanaian female young adults
Dora Appiadu, Mercy Kuma-Kpobee and Efua Vandyck
| Year of publication: |
2022
|
|---|---|
| Authors: | Appiadu, Dora ; Kuma-Kpobee, Mercy ; Vandyck, Efua |
| Published in: |
Journal of fashion marketing and management. - Bradford : Emerald, ISSN 1758-7433, ZDB-ID 2109286-2. - Vol. 26.2022, 4, p. 661-675
|
| Subject: | Apparel | Consumer style inventory | Ghana | Shopping style | Young adult | Konsumentenverhalten | Consumer behaviour | Bekleidung | Clothing | Jugendliche | Youth | Frauen | Women | Online-Handel | Online retailing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JFMM-09-2020-0187 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013384581