Application of data mining techniques in the on-line travel industry: A case study from Thailand
Year of publication: |
2008
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Authors: | Hoontrakul, Pongsak ; Sahadev, Sunil |
Published in: |
Marketing intelligence & planning. - Bradford : Emerald, ISSN 0263-4503, ZDB-ID 832078. - Vol. 26.2008, 1, p. 60-76
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