Applications of functional magnetic resonance imaging for market research
Year of publication: |
2007
|
---|---|
Authors: | Kenning, Peter ; Plassmann, Hilke ; Ahlert, Dieter |
Published in: |
Qualitative market research : an international journal. - Bingley : Emerald Group Publishing Limited, ISSN 1352-2752, ZDB-ID 1463146-5. - Vol. 10.2007, 2, p. 135-152
|
Subject: | Marktforschung | Market research | Brainstorming | Wissenschaftliche Methode | Scientific method |
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