Applied corporate risk and liquidity management

"The costs of insufficient cash, referred to as "ripple effects," are discussed in detail. They arise because the firm is unable to invest in value-enhancing projects, must raise expensive external capital, or is forced to sell assets. Firms with the greatest potential to experience ripple effects include those with good investment opportunities, long-lasting products, unique assets, opaque operations, and high correlation with peers. Those firms should project future cash distributions, because it is cheaper and easier to remedy a predicted cash shortage before it occurs"--