Applying modified fuzzy neural network to customer classification of e-business
Yukun Cao, Yunfeng Li and Xiaofeng Liao
| Year of publication: |
2005
|
|---|---|
| Authors: | Cao, Yukun ; Li, Yunfeng ; Liao, Xiaofeng |
| Published in: |
Internet and network economics : first international workshop, WINE 2005, Hong Kong, China, December 15-17, 2005 ; proceedings. - Berlin : Springer, ISBN 3-540-30900-4. - 2005, p. 356-365
|
| Subject: | Kundenanalyse | Customer analysis | Marktsegmentierung | Market segmentation | Electronic Commerce | E-commerce | Online-Handel | Online retailing | Fuzzy-Set-Theorie | Fuzzy sets | Neuronale Netze | Neural networks | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003276548