Applying the Japanese 'thin markets' strategy to industrial new product development
Donald E. Lifton and Linda R. Lifton
Alternative title: | Application de la stratégie japonaise 'thin market' sur le développement industriel de nouveaux produits Application de la stratégie japonaise 'thin market' sur le développement industriel de nouveaux produits |
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Year of publication: |
1989
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Authors: | Lifton, Donald E. |
Other Persons: | Lifton, Linda R. (contributor) |
Published in: |
International journal of technology management : IJTM. - Geneva-Aeroport : Inderscience Enterprises Ltd, ISSN 0267-5730, ZDB-ID 55978-7. - Vol. 4.1989, 2, p. 177-188
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Subject: | Produktgestaltung | Product design | Produktion | Production | Baukeramik | Building ceramics | USA | United States | Japan |
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