Are all experiences of fit created equal? Two paths to persuasion
Year of publication: |
2013
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Authors: | Avnet, Tamar ; Laufer, Daniel ; Higgins, E. Tory |
Published in: |
Journal of consumer psychology : the official journal of the Society for Consumer Psychology. - Amsterdam [u.a.] : Elsevier, ISSN 1057-7408, ZDB-ID 11095295. - Vol. 23.2013, 3, p. 301-316
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