Art-event image in city brand equity: mediating role of city brand attachment
Year of publication: |
2020
|
---|---|
Authors: | Jawahar, Deepa ; Vincent, Vinney Zephaniah ; Philip, Anju Varghese |
Published in: |
International Journal of Tourism Cities. - Emerald Publishing Limited, ISSN 2056-5607, ZDB-ID 2814780-7. - Vol. 6.2020, 3, p. 491-509
|
Publisher: |
Emerald Publishing Limited |
Subject: | City brand equity | Event image | Art-event image | City attachment | City brand attachment |
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