ARTICLES - Product Development for Services
| Year of publication: |
1999
|
|---|---|
| Authors: | Meyer, Marc H. ; DeTore, Arthur |
| Published in: |
The Executive : an Academy of Management Publication. - Ada, OH : Academy Pr., ISSN 0896-3789, ZDB-ID 10202006. - Vol. 13.1999, 3, p. 64-76
|