Asking price and price discounts : the strategy of selling and asset under price uncertainty
Year of publication: |
2007
|
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Authors: | Biswas, Tapan ; McHardy, Jolian P. |
Published in: |
Theory and decision : an international journal for multidisciplinary advances in decision science. - Dordrecht [u.a.] : Springer, ISSN 0040-5833, ZDB-ID 189247-2. - Vol. 62.2007, 3, p. 281-301
|
Subject: | Niedrigpreisstrategie | Low-cost strategy | Preismanagement | Pricing strategy | Risikopräferenz | Risk attitude | Theorie | Theory |
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