Assessing service quality, switching costs and customer loyalty in home-delivery services in Taiwan
Year of publication: |
2009
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Authors: | Chou, Pin-fenn ; Lu, Chin-shan |
Published in: |
Transport reviews : TR. - Abingdon : Taylor & Francis, ISSN 0144-1647, ZDB-ID 588691-0. - Vol. 29.2009, 6, p. 741-758
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Subject: | Dienstleistungsqualität | Service quality | Wechselverhalten | Switching behaviour | Beziehungsmarketing | Relationship marketing | Kundenservice | Customer service | Privater Haushalt | Household | Strukturgleichungsmodell | Structural equation model | Taiwan |
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