Assurance versus Insurance: A Study of Consumer Receptiveness in an E-Commerce Setting
| Year of publication: |
2007
|
|---|---|
| Authors: | Boo, El'fred ; Low, Kin-Yew ; Soh, Xinming ; Lim, Miaoling |
| Published in: |
Accounting horizons : a quarterly publication of the American Accounting Association. - Sarasota, Fla : American Accounting Association, ISSN 0888-7993, ZDB-ID 6387561. - Vol. 21.2007, 4, p. 331-350
|