Asymptotic effect in cost domination : the way to differentiation
Year of publication: |
2013
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Authors: | Mouillot, Philippe |
Published in: |
Journal of strategic marketing. - Abingdon : Taylor & Francis, ISSN 0965-254X, ZDB-ID 1279794-7. - Vol. 21.2013, 6, p. 529-540
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Subject: | differentiation | cost domination | concentration | price wars | asymptotic effect | Theorie | Theory | Produktdifferenzierung | Product differentiation | Marktmacht | Market power | Unternehmenskonzentration | Market concentration | Preiswettbewerb | Price competition | Kosten | Costs |
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