Attitudes towards online purchases by low-income consumers who have access to the internet
Alternative title: | Atitudes em relação a compras no comércio eletrônico por parte de consumidores de baixa renda com acesso à internet |
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Year of publication: |
2022
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Authors: | Bender, Luis Gustavo ; Mattoso, Cecília Lima de Queirós |
Published in: |
Consumer behavior review : CBR. - Recife : Universidade Federal de Pernambuco, ISSN 2526-7884, ZDB-ID 2919711-9. - Vol. 6.2022, 1, Art.-No. e-251162, p. 1-15
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Subject: | Online Purchase Attitudes | Low-Income Consumer | Online Purchase Intention, | Consumer Behavior | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Internet | Niedrigeinkommen | Low income | Online-Marketing | Internet marketing |
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