Attracting and retaining customers on Facebook business pages: a content analysis of an online discussion forum
Year of publication: |
2013
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Authors: | Abedin, Babak ; Jafarzadeh, Hamed |
Published in: |
International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-878X, ZDB-ID 21933947. - Vol. 8.2013, 3 (1.1.), p. 304-315
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