Automated Marketing Research Using Online Customer Reviews
Year of publication: |
2014
|
---|---|
Authors: | Lee, Thomas ; Bradlow, Eric |
Publisher: |
[S.l.] : SSRN |
Subject: | Data Mining | Data mining | Marktstruktur | Market structure | Marktforschung | Market research | Personalisierung | Personalization |
Description of contents: | Abstract [papers.ssrn.com] ; Abstract [doi.org] |
Extent: | 1 Online-Ressource |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments December 15, 2010 erstellt Volltext nicht verfügbar |
Other identifiers: | 10.2139/ssrn.1726055 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
-
Automated Marketing Research Using Online Customer Reviews
Bradlow, Eric, (2012)
-
Online reviews as a source of marketing research data : a literature analysis
Tuma, Michael Nche, (2013)
-
Uncovering the identity of electronic markets research through text mining techniques
Nahr, Nora, (2022)
- More ...
-
Universal versus functional banking regimes : the structure conduct performance hypothesis revisited
Aguirre, Maria Sophia, (2008)
-
Crude oil price and volatility : it's relationship to financial and other petroleum markets
Lee, Thomas, (2009)
-
Volatility relationship between crude oil and petroleum products
Lee, Thomas, (2007)
- More ...