B-to-B relationships : a resource, knowledge, and capability (RKC) perspective
Audhesh K. Paswan, Swati Panda
| Year of publication: |
2020
|
|---|---|
| Authors: | Paswan, Audhesh K. ; Panda, Swati |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 91.2020, p. 92-99
|
| Subject: | B-to-B relationship | Capability | Resource | Typology | Lieferantenmanagement | Supplier relationship management | Ressourcenorientierter Ansatz | Resource-based view | Beziehungsmarketing | Relationship marketing | Capability-Ansatz | Capability approach | Wissenstransfer | Knowledge transfer |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2020.08.017 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012421682