B2B research and managerial relevance
guest eds.: Lars-Johan Åge ...
| Year of publication: |
2014
|
|---|---|
| Other Persons: | Åge, Lars-Johan (contributor) |
| Publisher: |
Bradford : Emerald |
| Subject: | Lieferantenmanagement | Supplier relationship management | Theorie-Praxis-Verhältnis | Theory-practice divide | Führungskräfte | Managers | B-to-B-Marketing | Business-to-business marketing | Bibliometrie | Bibliometrics |
| Extent: | S. 561 - 651 graph. Darst. |
|---|---|
| Series: | The journal of business & industrial marketing. - Bingley : Emerald Publishing Limited, ISSN 0885-8624, ZDB-ID 649550-3. - Vol. 29.2014,7/8 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors ; Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Enth. 9 Beitr. |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010422017