Backtalk - Need a Hammer?
| Year of publication: |
2010
|
|---|---|
| Authors: | Howell, John ; Sullivan Bristow, Nancy ; Philip, John ; Grapentine, Terry H |
| Published in: |
Marketing research : a magazine of management and applications. - Chicago, Ill : American Marketing Assoc, ISSN 1040-8460, ZDB-ID 10227647. - Vol. 22.2010, 2, p. 31-35
|