Bahnbrechender Service : Standards für den Wettbewerb von morgen
Alternative title: | Service breakthroughs <dt.> |
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Year of publication: |
1991
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Authors: | Heskett, James L. ; Sasser, W. E. ; Hart, Christopher W. |
Publisher: |
Frankfurt [u.a.] : Campus-Verl. |
Subject: | Dienstleistungssektor | Service industry | Dienstleistungsmarketing | Services marketing | Produktqualität | Product quality | Management |
Description of contents: | Table of Contents [external.dandelon.com] |
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The service management course : cases and readings
Sasser, W. E., (1991)
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Service breakthroughs : changing the rules of the game
Heskett, James L., (1990)
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Corsten, Hans, (1994)
- More ...
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The service management course : cases and readings
Sasser, W. E., (1991)
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Service breakthroughs : changing the rules of the game
Heskett, James L., (1990)
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Bahnbrechender Service : Standards für den Wettbewerb von morgen
Heskett, James L., (1991)
- More ...