Bank nudging : opportunities and challenges for nudge strategies applied to the credit system
Davide Pietroni, Felice Giuliani and Riccardo Viale
| Year of publication: |
settembre 2015
|
|---|---|
| Authors: | Pietroni, Davide ; Giuliani, Felice ; Viale, Riccardo |
| Published in: |
European banking 3.0 : bank industry and supervision in the behavioural finance revolution. - Roma : Edibank, ISBN 978-88-449-1058-7. - 2015, p. 23-39
|
| Subject: | Finanzwissen | Financial literacy | Anlageverhalten | Behavioural finance | Social Marketing | Social marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011524074