Bank selection decisions and market segmentation
[Von] W. Thomas Anderson jr; Eli P. Cox III and David G. Fulcher
| Year of publication: |
1976
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|---|---|
| Authors: | Anderson jr, W. Thomas ; Cox III, Eli P. ; Fulcher, David G. |
| Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 40.1976, 1, p. 40-45
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| Subject: | Bank | Marktforschung | Vereinigte Staaten |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001831556