Barriers to downward carbon emission : exploring sustainable consumption in the face of the glass floor
Year of publication: |
2012
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Authors: | Cherrier, Hélène ; Szuba, Mathilde ; Özçaglar-Toulouse, Nil |
Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 645971-7. - Vol. 28.2012, 3/4, p. 397-419
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Subject: | Konsumentenverhalten | Consumer behaviour | Nachhaltigkeit | Sustainability | Emissionshandel | Emissions trading | Öko-Marketing | Green marketing |
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