"Be myself" or "be friends"? : exploring the mechanism between self-construal and sales performance
Zhimei Zang, Xiaoyan Wang, Hairu Yang, Chuanming Chen
| Year of publication: |
2022
|
|---|---|
| Authors: | Zang, Zhimei ; Wang, Xiaoyan ; Yang, Hairu ; Chen, Chuanming |
| Published in: |
Asian business & management. - Basingstoke : Palgrave Macmillan, ISSN 1476-9328, ZDB-ID 2106083-6. - Vol. 21.2022, 1, p. 82-105
|
| Subject: | Independent self-construal | Interdependent self-construal | Functional customer orientation | Relational customer orientation | Sales performance | Market volatilityk | Beziehungsmarketing | Relationship marketing | Verkaufspersonal | Salespeople | Marketingmanagement | Marketing management | Absatz | Sales | Persönlichkeitspsychologie | Personality psychology |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1057/s41291-020-00115-1 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012819706