Becoming a broadcasting leader in 10 years : a case study of Portugal's TVI-Media Capital Group
Year of publication: |
2007
|
---|---|
Authors: | Faustino, Paulo |
Published in: |
JMM : the international journal on media management. - Philadelphia, Pa. : Taylor & Francis Group, ISSN 1424-1277, ZDB-ID 2010027-9. - Vol. 9.2007, 4, p. 151-163
|
Subject: | Mediensektor | Media industries | Geschäftsmodell | Business model | Strategisches Management | Strategic management | Privater Fernsehsender | Commercial television | Portugal |
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