Behavior-based discrimination : is it a winning play, and if so, when?
Year of publication: |
2008
|
---|---|
Authors: | Pazgal, Amit I. ; Soberman, David A. |
Published in: |
Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 27.2008, 6, p. 977-994
|
Subject: | Preisdifferenzierung | Price discrimination | Konsumentenverhalten | Consumer behaviour | Spieltheorie | Game theory | USA | United States | Theorie | Theory |
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