Behavior-based pricing under imperfectly informed consumers
Rosa-Branca Esteves, Sofia Cerqueira
| Year of publication: |
September 2017
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|---|---|
| Authors: | Esteves, Rosa-Branca ; Cerqueira, Sofia |
| Published in: |
Information economics and policy : IEP. - Amsterdam [u.a.] : Elsevier, ISSN 0167-6245, ZDB-ID 877702-0. - Vol. 40.2017, p. 60-70
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| Subject: | Competitive price discrimination | Customer recognition | Informative advertising | Retargeting strategies | Welfare | Theorie | Theory | Preisdifferenzierung | Price discrimination | Unvollkommene Information | Incomplete information | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Werbung | Advertising | Wohlfahrtsanalyse | Welfare analysis |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.infoecopol.2017.06.007 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011821139