Behavioral and attitudinal customer loyalty in the power sector
Year of publication: |
2016
|
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Authors: | Gamma, Karoline |
Published in: |
Zeitschrift für Energiewirtschaft : ZfE. - Wiesbaden : Springer Vieweg, Springer Fachmedien Wiesbaden, ISSN 0343-5377, ZDB-ID 132891-8. - Vol. 40.2016, 4, p. 211-232
|
Subject: | Affective Commitment | Behavioral Intention | Customer Loyalty | Energy Sector | Smart Grid | Konsumentenverhalten | Consumer behaviour | Elektrizitätswirtschaft | Electric power industry | Beziehungsmarketing | Relationship marketing | Energiewirtschaft | Energy sector |
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