Behavioral influence : a new look in persuasion research
Year of publication: |
1985
|
---|---|
Authors: | Kernan, Jerome B. |
Other Persons: | Reingen, Peter H. (contributor) |
Published in: |
Research in consumer behavior. - Bingley : Emerald, ISSN 0885-2111, ZDB-ID 633945-1. - 1985, p. 159-199
|
Subject: | Konsumentenverhalten | Consumer behaviour |
-
Durable purchases over the later life cycle
Browning, Martin James, (2012)
-
Consumer-brand relationships within the luxury cosmetic domain
Hodge, April Charlotte, (2015)
-
Modelling research on consumer attitude toward car brands
Steluta, Vlad Uta Daniela, (2014)
- More ...
-
Tracing emergent processes in marketing strategy formation
Hutt, Michael D., (2009)
-
Lattice analysis in the study of motivation
Brownstein, Steven, (2005)
-
Ashforth, Blake E., (2014)
- More ...