Behavioral Pricing-Forschung im Überblick -- Teil 2
Year of publication: |
2005
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Authors: | Homburg, Christian ; Koschate, Nicole |
Published in: |
Journal of business economics : JBE. - Berlin : Springer, ISSN 0044-2372, ZDB-ID 2010744. - Vol. 75.2005, 5, p. 501-524
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