Extent: | XII, 74 S., S. XIII - XXXII Ill. 21 cm |
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Series: | AutoUni-Schriftenreihe. - Wiesbaden, Germany : Springer Vieweg, ISSN 1867-3635, ZDB-ID 2458732-1. - Vol. 72 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Thesis |
Language: | German |
Thesis: | Zugl.: Magdeburg, Univ., Diss., 2014 |
ISBN: | 3-8325-3875-5 ; 978-3-8325-3875-0 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010478416