Behavioral simulation models in marketing systems
James Ross Bettman
| Year of publication: |
1969
|
|---|---|
| Authors: | Bettman, James Ross |
| Subject: | Marktforschung | Marketing | Simulation |
| Extent: | VI, 337 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Thesis: | Yale University, Diss. 1969 |
| Notes: | Bibliogr. S. 264-272 Fotokopie |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001902362