Behavioural model of buying intention of counterfeited products
Year of publication: |
2017
|
---|---|
Authors: | Budiman, Santi ; Haryono, Tulus ; Haryanto, Budhi ; Hidayat, Anas |
Published in: |
International journal of economic policy in emerging economies. - Genève : Inderscience Enterprises, ISSN 1752-0452, ZDB-ID 2449908-0. - Vol. 10.2017, 1, p. 47-66
|
Subject: | counterfeited products | subjective norm | price | quality | buying intention | Produktpiraterie | Product counterfeiting | Konsumentenverhalten | Consumer behaviour | Produktqualität | Product quality |
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