BEST OF HBR - Leading Change: Why Transformation Efforts Fail - Companies often cope with new, more challenging environments by making fundamental changes in the way they do business. To succeed, follow these eight critical steps in the right order -- And with plenty of patience.
| Year of publication: |
2007
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| Authors: | Kotter, John P. |
| Published in: |
Harvard business review : HBR. - Boston, Mass : Harvard Business School Publ. Corp, ISSN 0017-8012, ZDB-ID 23826. - 2007, p. 96-103
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